Paul Thomas, M.D. ’13- Personal Branding for Physicians

This session will focus on developing a personal brand for physicians. What is a personal brand? How can you leverage your personal brand to attract new patients? How can you own your own brand and content? These topics and more will be addressed in this session!

Dr. Paul Thomas is a board-certified family medicine physician practicing in Corktown Detroit. His practice is Plum Health DPC, a Direct Primary Care service that is the first of its kind in Detroit and Wayne County. His mission is to deliver affordable, accessible health care services in Detroit and beyond. He has been featured on WDIV-TV Channel 4, WXYZ Channel 7, Crain's Detroit Business and CBS Radio. He has been a speaker at TEDxDetroit. He is a graduate of Wayne State University School of Medicine and now a Clinical Assistant Professor. Finally, he is an author of two books Direct Primary Care: The Cure for Our Broken Healthcare System and Startup DPC: How to Start and Grow Your Direct Primary Care Practice.